Content & Video Solutions with Henkel
Case Study
Solutions In Action
Our Clients
Opportunity
Henkel, a renowned global company specialising in adhesive technologies, beauty care, and laundry and home care products, enlisted the expertise of Bjoern Neal Kirchner, the Global Head of Supply Chain for Adhesive Technologies, in their quest for operational excellence. Partnering with BizClik's Supply Chain Digital, the collaboration aimed to enhance Henkel’s supply chain operations and address their evolving business requirements effectively.
Henkel’s primary goal was to share their successful supply chain transformation story with industry peers and demonstrate their innovative strategies for operational enhancement. With Bjoern leading the way and expertise from BizClik's Supply Chain Digital, Henkel aimed to leverage their experience to inspire and educate others within the industry. By utilising the platform provided by Supply Chain Digital, Henkel sought to engage with a broad audience of professionals and stakeholders, showcasing their journey and lessons learned in achieving supply chain excellence.
Solution
Delivering comprehensive visibility, the impact of Supply Chain Digital's initiative
Through BizClik's Supply Chain Digital, we conducted an on-site filmed interview with Bjoern alongside their key partners in Amsterdam. This allowed us to showcase the collaborative and close nature of Henkel's partner relationships and how they contribute each others success.
Alongside the video we conducted a photoshoot to elevate the written digital report. The overall result was a comprehensive and impactful body of work for Henkel showcase their latest supply chain transformation journey to industry peers.
7,350+
Unique page views generated on the web article and digital brochure
5.53mins
Average read time within the digital brochure
50+
Leads generated via click throughs
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